Search Intent Classifier
Classify keywords as informational, navigational, commercial or transactional in bulk.
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About this tool
Matching content type to search intent is one of the strongest ranking factors. Paste up to 500 keywords and this tool classifies each as Informational, Navigational, Commercial or Transactional using linguistic patterns, so you always build the right kind of page.
How to use the Search Intent Classifier
- Paste keywords, one per line.
- Review the intent label and confidence for each.
- Filter by intent and export to plan matching content types.
Frequently asked questions
Why does intent matter for SEO?
Google ranks pages that satisfy intent. A product page rarely ranks for an informational query and vice versa.
What content fits each intent?
Informational → guides/blog posts; Commercial → comparisons/reviews; Transactional → product/service pages; Navigational → brand pages.